EJP business education system
Part 1: Pricing & Profit Foundations
Part 2: Client Flow & Booking System
If you’re unsure what to charge, feel like you’re underpricing, or constantly second-guess your numbers—this is where that changes.
This part of the system helps you understand your business so your pricing actually makes sense and supports you.
What You’ll Learn
How to calculate your Cost of Doing Business (CODB)
What it really costs to run your photography business
How to choose the right business model (All-Inclusive vs. IPS)
How to create simple, clear, and profitable pricing packages
How to confidently stand behind what you charge
What You’ll Walk Away With
By the end of this, you’ll have a clear understanding of your numbers, a pricing structure that makes sense, and the confidence to share your prices without second-guessing.
IIf you’ve ever stared at a message not knowing what to say, felt unsure how to respond to inquiries, or had people ask for pricing and never book—this is where that changes.
This part of the system helps you create a clear, simple client flow so you know exactly how to guide people from first message to fully booked.
What You’ll Learn
What to say when clients inquire (without overthinking it)
How to guide conversations from interest → booking → payment
How to respond in a way that builds trust and confidence
How to handle hesitation or “I’ll let you know” responses
How to follow up without feeling pushy
How to create a smooth, professional client experience
What You’ll Walk Away With
By the end of this, you’ll have a clear understanding of your numbers, a pricing structure that makes sense, and the confidence to share your prices without second-guessing.
The EJP Business Education System is designed to help you build a clear, confident, and profitable photography business by focusing on the two things that matter most—knowing what to charge and consistently turning inquiries into paid bookings.
You can choose the path that fits where you are right now. Start with Pricing & Profit Foundations if you need clarity on your pricing and want to feel confident in what you charge.
Or choose the Client Flow & Booking System if your main focus is learning what to say, how to respond to inquiries, and how to confidently turn conversations into booked clients.
If you’re ready to simplify everything and set your business up properly from both sides, you can get the full system together at a discounted rate, so your pricing, communication, and booking process all work together smoothly.
Every photographer is at a different stage—and that’s exactly why this is designed to meet you where you are.
When I first reached out to Elysia, all I wanted was to shadow an IPS session. I had no idea how much of a reality check that would be. I quickly realized I was missing so much when it came to actually running a business. At the time, I was only taking donations, had no real structure, and was just figuring things out as I went. Since working with her, I’ve had several paid sessions, sold products, and finally feel like I’m running a real, sustainable business.
Elysia has challenged me in the best way possible while also meeting me where I am. She’s helped me refine my workflow, improve my client experience, and see the true value in what I offer. But beyond that, she’s helped me become a fully legal business. I’ve learned how to file quarterly taxes, create spreadsheets that actually help me track my numbers, build an entire website from scratch, run a CRM, market my work, create invoices, and properly prepare for sessions. The amount of knowledge and confidence I’ve gained is something I never expected.
On top of that, she’s completely transformed the way I approach posing. From posing safety to refining the way I direct clients, she’s helped me create images that feel more natural, flattering, and intentional. I’ve gained so much confidence in guiding my clients, which has made my sessions smoother and my work even stronger.
One of the most incredible parts of this mentorship has been the hands-on experience she’s given me. She’s allowed me to assist her during sessions, giving me real-world experience that has made all the difference. And through it all, she’s been there—pushing me, supporting me, and genuinely wanting to see me succeed.
I truly hope other people see the value and worth that she brings because I had no idea what I was in for—but what I’ve gained from her is beyond invaluable. I will always be grateful for her guidance, generosity, and belief in me.
If you’re looking for a mentor who will teach you not just how to take better photos but how to actually run a business, Elysia is the one. I can’t recommend her enough!
